Alison Hammond stars in Stormzy's new music video.

Alison Hammond stars in a music video

Alison Hammond stars in a music video

The 48-year-old TV presenter plays a therapist in the video for the single 'Toxic Trait', which also features the rapper Fredo.

In the video, Alison says to Fredo: "I want you to tell me what your toxic traits are..."

He replies: "Listen, I've just go too many. I don't even know where to start."

Alison then tells him: "Well, just start at the beginning."

Fredo says: "I just feel like I don't make things easy on myself, to be honest. Whether that's big things like the company I keep or small things like ... not using toenail clippers."

Alison - who first shot to fame on 'Big Brother' - is then seen writing notes in her notebook, as she listens to the rap star.

Meanwhile, an insider recently revealed that Alison is set to be offered a "golden handcuffs" deal by ITV.

The broadcaster is determined to ward off competition for her services by offering her a lucrative new deal.

The source told the Sunday Mirror newspaper: "ITV bosses want to cut a new deal with Alison. They are seriously worried about Holly [Willoughby] talking to the BBC and fear she could be next."

Alison will co-host 'The Great British Bake Off' with Noel Fielding later this year on Channel 4 - but ITV don't want her getting involved with entertainment programmes on other channels.

The source added: "While 'Bake Off' is factual, ITV don’t want to see Alison working on entertainment formats with any other channel.

"They want to lock her in, and there has even been talk of a golden ­handcuffs deal solely for entertainment shows with ITV.

"That kind of deal could see her land a salary worth as much as £500,000 a year - but there currently no plans in place for that."

Tagged in